GTM Takes

The Best GTM Teams Hire For Spikes

What we can learn from Enron (lol), McKinsey, Plaid, Palantir, and others on hiring top talent

Why I’m Staying at Cognition: The 6-Day Work Week Won’t Scare Me Away

Choosing the "difficult path"

11 Tips to Ensure Your Next GTM Opp in AI is the Right One

Takeaways from our SF event on 8/24 with Pylon on how to choose your next homerun GTM opp in AI

The Raindrop that Evaporated by Choice

Qualifying out after getting the "Yes"

6 Takeaways From Our VibeScaling x Clay Event on 8/14

First NYC spin of our GTM + AI panel series last week, which is the second of many private GTM events we're throwing in NYC and SF

CRM of the Future: Clarify

Almost like if Apple/Superhuman/Equinox made a CRM

The Mafias of GTM

Why humans are driven toward "talent vortexes" and a list of the current mafias in AI-native GTM

Windsurf Chaos & My 1st 7-Figure Deal

A tale a grit, teamwork, and creativity

Millions in Runway Burned

Two GTM Mistakes Technical Founders Repeatedly Make

SF is so back

Ain't no place better to be building GTM in AI than SF right now & a love letter to the city by the bay

Green Eggs & Ham: The AE’s Guide to Deal Resurrection

The Dark Side Of Sales

Show Me The Incentive, I'll Show You The Outcome (And Unintended Consequences)