GTMBA

GTMBA

Writing about all things GTM + AI + startup sales.

Featured Posts

AI in GTMAI in GTM
17 Tools To Make You More Productive In GTM

17 Tools To Make You More Productive In GTM

How I currently use, and see others, using the tons of tools out there in 2025

Chris Balestras
Chris Balestras
AI in GTMAI in GTM
How I Built A Sales Co-Pilot App In ~20 Minutes

How I Built A Sales Co-Pilot App In ~20 Minutes

The rise of "code composers": How I used Replit + OpenAI/Anthropic/Perplexity APIs to help make me more productive in pre/post call GTM tasks, as well as call coaching

Chris Balestras
Chris Balestras
Career StuffCareer Stuff
5 Things I Did to Stand Out and Land Multiple AI Startup Offers

5 Things I Did to Stand Out and Land Multiple AI Startup Offers

What no one else is doing in GTM recruiting

Julian Sheinbaum
Julian Sheinbaum

Archive

Career StuffCareer Stuff
Why I left big tech for startups in 2021

Why I left big tech for startups in 2021

The navy vs the pirates and a legendary tale from Steve Jobs

Chris Balestras
Chris Balestras
Career StuffCareer Stuff
+1+1
Why I’m Staying at Cognition: The 6-Day Work Week Won’t Scare Me Away

Why I’m Staying at Cognition: The 6-Day Work Week Won’t Scare Me Away

Choosing the "difficult path"

Julian Sheinbaum
Julian Sheinbaum
Career StuffCareer Stuff
+1+1
11 Tips to Ensure Your Next GTM Opp in AI is the Right One

11 Tips to Ensure Your Next GTM Opp in AI is the Right One

Takeaways from our SF event on 8/24 with Pylon on how to choose your next homerun GTM opp in AI

Chris Balestras
Chris Balestras
GTM TakesGTM Takes
The Raindrop that Evaporated by Choice

The Raindrop that Evaporated by Choice

Qualifying out after getting the "Yes"

Julian Sheinbaum
Julian Sheinbaum
GTM TakesGTM Takes
6 Takeaways From Our VibeScaling x Clay Event on 8/14

6 Takeaways From Our VibeScaling x Clay Event on 8/14

First NYC spin of our GTM + AI panel series last week, which is the second of many private GTM events we're throwing in NYC and SF

Chris Balestras
Chris Balestras
GTM TakesGTM Takes
CRM of the Future: Clarify

CRM of the Future: Clarify

Almost like if Apple/Superhuman/Equinox made a CRM

Chris Balestras
Chris Balestras
GTM TakesGTM Takes
The Mafias of GTM

The Mafias of GTM

Why humans are driven toward "talent vortexes" and a list of the current mafias in AI-native GTM

Chris Balestras
Chris Balestras
GTM TakesGTM Takes
Windsurf Chaos & My 1st 7-Figure Deal

Windsurf Chaos & My 1st 7-Figure Deal

A tale a grit, teamwork, and creativity

Julian Sheinbaum
Julian Sheinbaum
Career StuffCareer Stuff
Strategy Consulting Is So Dead - 10 Reasons Why I Left For GTM @ A Startup

Strategy Consulting Is So Dead - 10 Reasons Why I Left For GTM @ A Startup

10 reasons why you shouldn't blindly listen to the dogma of going into "banking and consulting", and why GTM @ a startup is a great path and way more fun

Chris Balestras
Chris Balestras
GTM TakesGTM Takes
Millions in Runway Burned

Millions in Runway Burned

Two GTM Mistakes Technical Founders Repeatedly Make

Julian Sheinbaum
Julian Sheinbaum
The #1 GTM Play That's Working Right Now To Drive Pipeline

The #1 GTM Play That's Working Right Now To Drive Pipeline

Collab w/ Brendan Short @ The Signal - a deep dive of a top play that is working with our clients: website visitors to auto messaging

Chris Balestras
Chris Balestras
Revenue Leader SeriesRevenue Leader Series
$450k ARR to Series B: The Hypergrowth Leader Playbook

$450k ARR to Series B: The Hypergrowth Leader Playbook

Leadership Spotlight: Anthony Firenzi @ Unify

Julian Sheinbaum
Julian Sheinbaum
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